RK Homemade Case study (Syrups & mocktails)
Client Background: Company: R K Homemade (Gurukrupa Mocktails and Syrups) Industry: Fast-Moving Consumer Goods (FMCG) – Mocktail Syrups Product: Premium Mocktail Syrups Target Market: Millennials, Health Enthusiasts, Home Entertainers RK Homemade, a 20 years old brand specializing in mocktail syrups, has seen excepƟonal growth, with 100% year-over-year increases. They’ve become
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